In April 2015, former United States Senator Hillary Clinton announced her campaign for President of the United States in the 2016 election. Clinton was the representative for the Democratic Party. She previously campaigned for the same post in the last election but lost to Barack Obama in 2009. Fast-forward to 2017, Hillary Clinton was unsuccessful again and this time lost the election to current her Republican opponent, Donald Trump. During a presidential campaign, politicians use any and every material and resource to gain the trust and the vote of the electorate. Any skeletons in the closet will ultimately be revealed and opposing candidates can easily use the information to gain leverage. Here are five times Donald Trump definitely had the upper hand against Hillary Clinton.
1. In November 2016 just a few days shy of the general election, a digital specialist called Michael Bassik discussed Donald Trump’s presidential campaign. According to him, Donald Trump’s earned and paid media, generated eight billion dollars and is a great victory for a candidate. Just to be clear, paid media consists of ads from sponsors on a social media website whereas earned media refers to content that we cannot really control, such as a post on a website or blog. Evidently, this was some really good news for Trump. It took place even when he was not advertising and Hillary Clinton had been spending fifty million on television. Trump was way ahead of the game and this was not even close to National Convention. Bassik described earned media as a driving force for political communication. He said that according to their findings, every time Hillary Clinton was mentioned online; Donald Trump was talked about twice as much.
2. During a presidential debate in 2016, Hillary Clinton drew reference to her previous experience in the political field to prove that she was the better candidate. Donald Trump quickly shut her down though, saying that “She got experience but its bad experience and this country can’t afford four more years of bad experience”. Later on Clinton stated that she would use her expertise to help America. Trump was quick on the ball and responded saying” You’ve been doing this for thirty years, why are you just thinking of these solutions”. Yikes!
3. Additionally, the scandal surrounding Hillary Clinton’s emails is believed to be one of the main causes of her loss in the presidential campaign. This scandal took precedence over Trump’s own troubles, like when he was accused of sexually assaulting several women. The scandal revealed that she had deleted 33,000 emails and had been using her private server to send out highly classified information. This was done during her tenure as Secretary of State, the same experience she had been banking on in order to be elected. It tainted her image terribly. She lost the trust of the people and was seen as incompetent and unprofessional. Donald Trump however, capitalized on this media attention, frequently drawing reference to it during his campaign and demanding that she be held accountable for her actions.
4. The ultimate victory for Donald Trump was on November 6, 2016 when he won the campaign and became the 45th President of the United States of America. The results showed that he defeated Clinton by 2.86 million votes. Trump is also the first candidate to win presidency without having worked in Government or the military.
5. According to a study of the 2016 elections, data analysis showed that Hillary Clinton lost the election because a large number of democratic supporters voted for Trump. Seventy percent of Trump’s votes came from states that were usually democratic. This suggests that the people may have voted against Hillary and not necessarily for Trump. Either way, it is a major victory for a republican with little political experience, to capture votes from people who are usually democrats.